Branding

What is the purpose of branding and why would you need it?

 

Successful branding means building an association between your name, logo, company, products and services, and associating it with quality and popularity.
In order to gain a positive boost to your brand you need more than a pretty logo.

Understanding how brand identity needs to be tailored to make your business thrive is our specialty.

Packages

S I L V E R

1. Learning about your brand

We will meet in person or virtually and we will go through a set of questions where we will learn about your business and goals. During the meeting, we will give you an explanation of the design process.

2. Business goals

Based on your information, we will define your business goals. We will research trends in your industry, your competitors and costumers.

3. Actions to take

We will use your goals, company  information and industry data to define your brand strategy. We will work closely with you throughout all the stages – to makes sure in every moment that we are on the same page.

4. Creative process

We will work together to define what your aesthetic vision is and combine it with our strategy. We highly value your opinion, because no one understands your brand like you do. Our job is to make your dream come true. We will present you with 3 logo solutions and 2 rounds of editing to refine your final design. If you would like an additional logo solution, we can arrange that for a fee. We will also provide you a simplified version of the final logo to be used as favicon, avatar or profile picture.

5. Your new brand

We will create a business card for you, a package that includes your logo, simplified logo and stationery.

G O L D

1. Learning about your brand

We will meet in person or virtually and we will go through a set of questions where we will learn about your business and goals. During the meeting, we will give you an explanation of the design process.

2. Business goals

Based on your information, we will define your business goals. We will research trends in your industry, your competitors and costumers.

3. Actions to take

We put all the gathered information together to define your brand strategy. We will work closely with you throughout all the stages – to makes sure in every moment that we are on the same page.

4. Creative process

We will work together to define what your vision is and combine it with our strategy. We highly value your opinion – overall, our job is to make your dream come true. We will present you 3 logo solutions, two rounds of changes for the chosen logo. If you would like an additional logo solution, we can arrange that for a fee. We will also provide you a simplified version of the final logo to be used as favicon, avatar or profile picture.

5.COLOR PALETTE & FONT SYSTEM

We will create a 3-color palette that reflects your brand.
We will explain to you how to use fonts effectively in your print and marketing material.

6.YOUR NEW BRAND

You will receive a book of standards with guidelines on how to use your branding elements in all  print and marketing material. We will also apply your logo on 3 collaterals of your choice and will create a profile image for social media platforms of your choice.

P L A T I N U M

1. LEARNING ABOUT YOUR BRAND

We will meet in person or virtually and we will go through a set of questions where we will learn about your business and goals. During the meeting, we will give you an explanation of the design process.

2. BUSINESS GOALS

Based on your information, we will define your business goals. We will research trends in your industry, your competitors and costumers.

3. ACTIONS TO TAKE

We put all the gathered information together to define your brand strategy. We will work closely with you throughout all the stages – to makes sure in every moment that we are on the same page.

4. CREATIVE PROCESS

We will work together to define what your vision is and combine it with our strategy. We highly value your opinion – overall, our job is to make your dream come true. We will present you 3 logo solutions, two rounds of changes for the chosen logo. If you would like an additional logo solution, we can arrange that for a fee. We will also provide you a simplified version of the final logo to be used as favicon, avatar or profile picture.

5. COLOR PALETTE & FONT SYSTEM

We will create a 5-color palette that reflects your brand.
We will show you how to use fonts effectively for your print and marketing material and we will make a pdf brochure for your business.

6. SOCIAL MEDIA

We will help you set up a social media profile and explain to you how to create content that will attract more traffic to your profile.

7. YOUR NEW BRAND

You will receive a book of standards with guidelines on how to use your branding elements in all print and marketing material. We will also apply your logo on 5 collaterals of your choice and will create a profile image for social platforms of your choice.